zamani x Dubai it · دبي الأفعال

every wrist has a story.
Dubai it is a promise: we say what we do, and we do what we say. Somewhere in the city today, somebody finished the thing they said they would. The wall is where they say it out loud.
25.2048°N 55.2708°E
Dubai it is the campaign. Dubai’d it is the stamp on the story once you have earned it. You decide when that is, and that is the whole rule.
Whatever you said you would do. However long it takes, and however quietly you get it done.
Name it in one line, add the story behind it if you want to, and send it in.
Once it’s cleared, your story stands with the city’s, online and wherever the wall is standing.
“We say what we do, and we do what we say.”
نقول ما نفعل ونفعل ما نقول
His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE, Ruler of Dubai
wall.share your moment. get your wristband. join the city.
Every activation gets its own wall, online and in the room
The wall is loading…
Whatever you set out to do and finished, this is where it goes. Send it in and your story joins the wall, online and wherever the wall is standing.